Is experience important?
Absolutely.
But if experience was everything, then a millennial-owned brokerage would not be dominating the Baton Rouge market right now (kudos to you Mathew Laborde).
You see, when you tell a client “I have 20 years of experience” that means nothing to them. You need to translate your experience into a language they understand.
In today’s Massimo Minute, I’m sharing the verbiage you can use to translate your CRE jargon, so prospects WANT to speak with you.
Here’s what we cover:
1: Why your prospects need you to translate your experience
2: The #1 job for your marketing team
3: The verbiage you can use to talk about your CRE experience
Resources:
How Those Damn Kids Are Taking Your Market Share
Schedule a strategy session to learn how to build your prospecting playbook