Commercial Real Estate Blog
Most commercial real estate brokers want to hit seven figures. Last week, I shared the Tier 1 foundation: clarity, positioning, relentless prospecting. This week, we’re
May 6, 2025
Most commercial real estate brokers want to hit seven figures. Last week, I shared the Tier 1 foundation: clarity, positioning, relentless prospecting. This week, we’re
What’s the real reason most entrepreneurs stay stuck? It’s not fear. It’s not timing. It’s not capital. In this Massimo Minute, Rod Santomassimo breaks
Addressing Market Uncertainty: Authority Brokers Lead, Not Linger Uncertainty. It’s the word we’re hearing everywhere lately—from media outlets to boardrooms, from TikTok feeds to trusted
How Commercial Real Estate Brokers Can Share More Value When Prospecting Are you a commercial real estate broker struggling to turn cold calls into real
What You Say First Matters More Than You Think I recently had a quick but powerful coaching session with Stan Klos, a sharp broker focused
If you’re a CRE broker, the way you structure your business could be draining thousands of dollars straight into the IRS’s pocket—money that should be
Are you presenting yourself as a commodity broker or a market authority? There’s one key difference: Authority brokers know their numbers—and use them to create
Did you know nearly 70% of new commercial real estate brokers don’t make it past their first 3 years? Crazy, right? But here’s the
The 4-Step Process Every Broker Needs to Know to Handle This Objection You’ve heard it a hundred times: “I appreciate it, but I already have
Ever feel like your prospecting is all over the place? No consistency. No structure. Just dialing and hoping for the best? That changes today.
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Premier commercial real estate coaching and consulting organization in North America.