The 4 Questions CRE Prospects Love to Answer

Recently, our COO, Bo Barron presented a record-attended webinar outlining the 4 key questions that will get your prospects talking and increase the likelihood of you securing a meeting.  You can find a recording of this webinar presenting the 4 specific questions CRE...

3 Warren Buffett Strategies To Grow Your CRE Business

I will admit it. Last weekend I binged. No, I didn’t binge on Netflix or Showtime. I have never seen a single episode of The Walking Dead or Billions, and I generally don’t watch TV. This weekend I binged, once again, on YouTube. And not just any YouTube, but some...

Creating Content Your Commercial Real Estate Prospects Will Read

If you haven’t figured out my blogging cadence yet, I write a commercial real estate business blog twice a week. From there, our team posts to our website, all LinkedIn Groups, and then to our weekly newsletter on Saturdays — The Massimo Minute. In addition, our...

The 3 Ways To Build Your Commercial Real Estate Prospecting Database

I am often asked the question: How do I find the numbers for the prospects I need to be calling? The answer is surprisingly simple. How many of you remember the second half of 2008 – when the economy completely tanked? You may recall how the sky was falling....

Firsthand Sales Lessons from Tesla

 I am going to take a little detour from my usual focus on commercial real estate and tips for maximizing commissions, productivity and general happiness. On second thought, I will probably touch on all three as I share my personal experience with one of Elon Musk’s...