by Rod Santomassimo | Feb 27, 2019 | Commercial Real Estate Success, Personal Marketing/Marketing Yourself, Prospecting, Sales, Sales Prospecting
You are gearing up for the big day. You have memorized backwards and forwards every detail of the property you are marketing. Surely anyone would be compelled to buy from someone so knowledgeable. About 10 minutes into your pitch, the prospect interrupts you to thank...
by Rod Santomassimo | Feb 13, 2019 | Commercial Real Estate Prospecting, Prospecting, Sales Prospecting
This month I have been traveling the country and presenting strategies on prospecting. This week I hosted a national webinar on the same subject. During these sessions, we addressed the meaning of prospecting (asking for the business), the objective of initial...
by Rod Santomassimo | Jan 21, 2019 | Commercial Real Estate Prospecting, Prospecting, Sales, Sales Prospecting, Success
Are you following the right cold calling tips? Stop mindlessly calling random numbers and start converting your prospects into long-term clients! In this article: What Are Cold Calls? From the Hunter to the Hunted The Best Cold Calling Tips Are Those That Engage the...
by Rod Santomassimo | Oct 30, 2018 | Commercial Real Estate Prospecting, Productivity, Prospecting, Sales, Sales Prospecting
I was recently coaching my son’s basketball team, we were up against a team I felt had inferior talent. My son is probably a top-3 talent in this recreational league, along with one of our other players; I walked into the gym thinking we would win by 20. We lost by...
by Rod Santomassimo | Oct 17, 2018 | Personal Marketing/Marketing Yourself, Prospecting, Strategies
Check out these witty real estate-inspired Halloween costumes ideas for adults to try this coming holiday. 8 Halloween Costumes Ideas for Adults Who Love Real Estate 1. Elizabeth Banks From Realtor.com App Commercials We’re sure you’re familiar with the...
by Rod Santomassimo | Oct 4, 2018 | Commercial Real Estate Lessons, Commercial Real Estate Prospecting, Commercial Real Estate Prospecting, Commercial Real Estate Success, Owners & Managers, Prospecting, Sales, Sales Prospecting
Let’s face it, telephone prospecting is tough. Here are a few tried and tested tips to make your cold-calling game more successful. In this article: Don’t Be Afraid to Pick Up the Phone Call in Blocks of Time Call Similar Clients Together Call About...
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