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Overcoming Phone Phobia in CRE Brokerage

April 7, 2025 No Comments

There’s a tweet from Alex Hormozi that’s been stuck in my head this week: “The reason people don’t start businesses isn’t because they don’t know

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Promotional graphic for a Massimo Minute video titled "Sharing Value in Prospecting Your CRE Clients." On the left, bold white and blue text is displayed against a dotted gradient background with The Massimo Group logo and the tagline “The #1 CRE Broker Coaching Organization in the World.” A red "Watch Now" button sits at the bottom. On the right side of the image, two business professionals—seen from behind—stand overlooking a city skyline at sunset, symbolizing commercial real estate professionals.

How Commercial Real Estate Brokers Can Share More Value When Prospecting

April 3, 2025 No Comments

How Commercial Real Estate Brokers Can Share More Value When Prospecting Are you a commercial real estate broker struggling to turn cold calls into real

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Two professionals smiling while looking at a tablet, surrounded by a blurred background of diverse business people. Text overlay reads: '#MassimoMinute - How to Make Better Connections with Decision Makers.' Includes The Massimo Group logo and a red 'Watch Now' button.

How to Make Better Connections with Decision Makers

March 27, 2025 No Comments

What You Say First Matters More Than You Think I recently had a quick but powerful coaching session with Stan Klos, a sharp broker focused

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A promotional graphic for a Massimo Minute video featuring tax strategist Kevin Bassett. The bold headline reads: "The Biggest Tax Mistake You Can Make as a CRE Broker", with "Tax Mistake" highlighted in yellow. The background features an abstract cityscape with tall buildings. In the top right corner, there is the Massimo Group logo with the tagline: The #1 CRE Broker Coaching Organization in the World. On the right side, there is a smiling headshot of Kevin Bassett in a blue shirt. A red "Watch Now" button is prominently placed at the bottom, encouraging viewers to click and watch the video.

The Biggest Tax Mistake You Can Make as a CRE Broker

March 20, 2025 No Comments

If you’re a CRE broker, the way you structure your business could be draining thousands of dollars straight into the IRS’s pocket—money that should be

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Massimo Minute: Why Being a CRE Authority Means Knowing Your Numbers. A professionally dressed man in a suit points towards the bold text on a dark, modern background. The Massimo Group logo and a red 'Watch Now' button are featured at the bottom, emphasizing the importance of tracking key metrics in commercial real estate success.

Why Being a CRE Authority Means Knowing Your Numbers

March 13, 2025 No Comments

Are you presenting yourself as a commodity broker or a market authority? There’s one key difference: Authority brokers know their numbers—and use them to create

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The #1 Indicator of Early CRE Success" text displayed prominently, with a confident man holding up one finger, indicating the importance of the topic. The Massimo Group logo and "#MASSIMOMINUTE" hashtag also appear, along with a "WATCH NOW" button

The #1 Indicator of Early CRE Success

February 26, 2025 No Comments

  Did you know nearly 70% of new commercial real estate brokers don’t make it past their first 3 years? Crazy, right? But here’s the

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