👉 Are you dealing with property owners who are completely out of touch with market reality?
You’re not alone.
In this video, Rod Santomassimo—founder of the Massimo Group, the #1 commercial real estate broker coaching organization—shares 4 tactical steps every CRE broker must use when working with unrealistic owners.
âś… Want more listings? Bigger commissions? Less frustration?
These four steps—Get Clarity, Get Creative, Get Cute, Get Clever—will get you in the door, shift the owner’s mindset, and help you win the exclusive.
And yep, earn a commission too.
