Commercial Real Estate Blog 6 Killer Scripts to Overcome CRE Objections Without Being Pushy How Top CRE Brokers Use the Aikido Method to Handle Objections Without Pushing Tired of hearing, “We already have a broker” or “The market’s too Read More » October 2, 2025
Commercial Real Estate Blog CRE Brokers: Your Q4 Closing Edge CRE Brokers: Your Q4 Closing Edge This is it. The few days before Q4 kicks off. Deals that have been stalling all summer suddenly feel Read More » September 29, 2025
Commercial Real Estate Blog CRE Brokers: How Small Brokers Can Win CRE Brokers: How Small Brokers Can Win This past weekend, my brother and I (pictured below) attended a New York Jets football game. We grew Read More » September 23, 2025
Commercial Real Estate Blog CRE Broker: Is Your Offer Strong Enough? We’ve all heard the saying: cash is king. But in CRE Brokerage, I’d argue something else entirely. Offer is king. This hit me again recently Read More » September 9, 2025
Commercial Real Estate Blog CRE Brokers: 6 Steps to LinkedIn Success CRE BROKERS: 6 Steps to LinkedIn Success A decade ago, LinkedIn felt like a forgotten social network. Having been on the platform since April 19, Read More » August 18, 2025
Massimo Minute The Secret Weapon to Cracking Tough Prospects The Secret Weapon to Cracking Tough Prospects When you’re cold calling a potential client, you’ve got less than 10 seconds to make an impact. That Read More » August 12, 2025
Commercial Real Estate Blog CRE Brokers: The Secret to a Long Successful Career If you’ve been in the CRE world long enough, you’ve seen the numbers. The majority of brokers don’t make it past five years. You’ve probably Read More » August 11, 2025
Massimo Minute Fix Your Pitch: How to Turn Your Value Prop into a Meeting-Winning Machine How a 27-Second Pitch Can Win the Meeting (and $500K in Value) Why Brokers Lose Meetings Before They Even Begin Commercial real estate is competitive. Read More » August 4, 2025
Massimo Minute How 27 Seconds Can Change Your Life How a 27-Second Cold Call Script Can Transform Your Prospecting Game The Problem with Most CRE Cold Calls Let’s be honest: most brokers call prospects Read More » July 30, 2025
Commercial Real Estate Blog The 5 Directions Of A CRE Broker’s Prospect Call (And How to Handle Each One Like A Pro) The 5 Directions Of A CRE Broker’s Prospect Call (And How to Handle Each One Like A Pro) Last week’s newsletter was one Read More » July 29, 2025