How to Leverage Ignorance to Win More Exclusives

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Everyone is ignorant. Yes everyone. Even you.

It’s a simply fact that we don’t know what we don’t know. But that’s ok. In fact, as a commercial real estate broker, you are more likely to win exclusives if your prospect is more ignorant than you.

In today’s Massimo Minute, we will share the spectrum of intelligence, and what you should look for in your prospect and how to position yourself as an expert.

Watch the full video and start creating start winning more exclusives today.

Let’s Move Forward, Together!

Rod Santomassimo
Founder and President
The Massimo Group

MassimoCon 2024 is ON! Join the waitlist here: https://register.massimo-group.com/massimocon24-registration

PS – Are you an SIOR? If so, we have a FREE webinar for you at attend Tuesday, July 30 at 12 PM ET on this very subject. Register here: https://bit.ly/siorwebinar

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