by Rod Santomassimo | Mar 28, 2020 | Commercial Real Estate Prospecting, Commercial Real Estate Success, CRE Marketing, CRE Prospecting, Massimo Minute, Strategies, Uncategorized
With the continued increase in COVID-19 impacts on the CRE industry, many firms are going to a remote work environment and Brokers are having to shift their prospecting and presence initiatives to be primarily digital. With that, now is the best time to hone your... 
by Rod Santomassimo | Nov 29, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Uncategorized
Overcoming obstacles and roadblocks in their work will make or break a CRE broker, so here are some useful strategies that might be helpful to you. In this article: Learn the Cause of the Bottleneck Reset the Current Mindset to Overcome Challenges Go Beyond One Step... 
by Rod Santomassimo | Sep 4, 2018 | Commercial Real Estate Lessons, Commercial Real Estate Prospecting, Commercial Real Estate Success, New to Business Success, Owners & Managers, Prospecting, Sales, Sales Prospecting, Uncategorized
Earlier this year our COO, Bo Barron, presented a record-attended webinar outlining the 4 key questions that will get your prospects talking, and increase the likelihood of you securing a meeting. In addition, he shared 2 key mistakes made by many commercial real... 
by Rod Santomassimo | Aug 2, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Success, CRE Tax Strategies, Financing, New to Business Success, Owners & Managers, Uncategorized
Over the year I have posted several blogs about maximizing your after-tax commission dollars. I started by sharing two simple facts: Commercial real estate commissions equal income. What happens after commissions equals wealth. I continued by outlining a 4-step... 
by Rod Santomassimo | Aug 2, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Success, CRE Tax Strategies, Financing, New to Business Success, Owners & Managers, Uncategorized
Let me start off by sharing what I stated last week: Commercial real estate commissions equal income. What happens after commissions equals wealth. Please write that down, and cement it in your brain. In my last blog I shared Kevin Bassett’s 4-step process for... 
by Rod Santomassimo | Jul 31, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Operations, Commercial Real Estate Success, Manage Properties, Owners & Managers, Uncategorized
Commercial real estate commission equals income. What happens after commission, equals wealth. Please write that down, and cement it in your brain. Most of our readers have created a platform where their livelihood (and that of their spouse and children) is dependent...
