by Rod Santomassimo | Sep 4, 2018 | Commercial Real Estate Lessons, Commercial Real Estate Prospecting, Commercial Real Estate Success, New to Business Success, Owners & Managers, Prospecting, Sales, Sales Prospecting, Uncategorized
Earlier this year our COO, Bo Barron, presented a record-attended webinar outlining the 4 key questions that will get your prospects talking, and increase the likelihood of you securing a meeting. In addition, he shared 2 key mistakes made by many commercial real... 
by Rod Santomassimo | Aug 2, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Success, CRE Tax Strategies, Financing, New to Business Success, Owners & Managers, Uncategorized
Over the year I have posted several blogs about maximizing your after-tax commission dollars. I started by sharing two simple facts: Commercial real estate commissions equal income. What happens after commissions equals wealth. I continued by outlining a 4-step... 
by Rod Santomassimo | Aug 2, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Success, CRE Tax Strategies, Financing, New to Business Success, Owners & Managers, Uncategorized
Let me start off by sharing what I stated last week: Commercial real estate commissions equal income. What happens after commissions equals wealth. Please write that down, and cement it in your brain. In my last blog I shared Kevin Bassett’s 4-step process for... 
by Rod Santomassimo | Jul 31, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Operations, Commercial Real Estate Success, Manage Properties, Owners & Managers, Uncategorized
Commercial real estate commission equals income. What happens after commission, equals wealth. Please write that down, and cement it in your brain. Most of our readers have created a platform where their livelihood (and that of their spouse and children) is dependent... 
by Rod Santomassimo | Jul 31, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Prospecting, Commercial Real Estate Success, Marketing, Owners & Managers, Prospecting, Sales, Sales Prospecting, Uncategorized
If you haven’t figured out my blogging cadence yet, I write a commercial real estate business blog twice a week. From there, our team posts to our website, all LinkedIn Groups, and then to our weekly newsletter on Saturdays — The Massimo Minute. In addition, our... 
by Rod Santomassimo | Jul 25, 2018 | Uncategorized
In 2016, my dad unexpectedly and quickly passed away. Every year on the anniversary of that day, it is an incredibly tough day. It was exceptionally hard to review this blog that I originally posted one month before he died. However, as I read it now, I smile. And as... 
