Commercial Real Estate Blog
THE MIRACLE EQUATION FOR CRE BROKERS Hal Elrod‘s The Miracle Equation is one of my favorite books to pick up and reread. I first read
June 10, 2026
THE MIRACLE EQUATION FOR CRE BROKERS Hal Elrod‘s The Miracle Equation is one of my favorite books to pick up and reread. I first read
The Bank and Gap Framework for Commercial Real Estate Brokers Commercial real estate brokers spend most of the year focused on activity. Calls. Meetings. Listings.
CRE BROKERS: DO THIS BEFORE 2025 ENDS As 2025 comes to a close, most people are already racing ahead to next year. But before you
Let’s cut straight to the chase – I want to talk about something that can transform your brokerage: the true power of outbound prospecting. Yes,
Have you ever felt like you’re spinning your wheels—busy but not moving forward? I’ve been there. That’s why I’ve made goal-setting my secret weapon. Not
Build Momentum With Realistic Goals – Start Small, Grow Big Are you setting goals that feel exciting… but always seem to fall short? Here’s the
Welcome to December. December is a month of full fledge chaos. There are deals you are trying to close, prospects you continue to chase and
In an earlier Massimo Minute I shared my admiration for Elon Musk’s achievements and identified one trait that allow him and other high achievers to
We all must prospect. At least we do, if we want to pursue higher quality opportunities, and yes, high paying commission. In today’s Massimo Minute,
In this week’s Massimo Minute, I share a portion of last month’s CRE planning session where hundreds of commercial real estate brokers took the time