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The 3 Ways to Build Your Prospecting Database

by Rod Santomassimo | Jul 27, 2016 | Commercial Real Estate Prospecting, Prospecting, Sales, Sales Prospecting

As a coach for the Massimo Group for the last 5 years, I get this question almost more than any other. It doesn’t matter if the person asking the question is new to the business (N2B), mid-career, or a seasoned veteran.  How do I improve my database? How do I...

The Great CRE CRM Debate Recording is Now Available

by Rod Santomassimo | Jun 4, 2015 | Commercial Real Estate Prospecting, Commercial Real Estate Success, Prospecting, Sales, Sales Prospecting

Last week, we held the first ever, live commercial real estate CRM debate. During “The Great CRE CRM Debate”, I had the honor of orchestrating a call with CRM heavyweights APTO, ClientLook, and REA. These are, by far, the most popular database platforms used in our...

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