by Bo Barron | Sep 13, 2018 | Commercial Real Estate Prospecting, New to Business Success, Prospecting, Sales, Sales Prospecting
I previously coached new to the business (N2B) commercial real estate brokers with the Massimo Group. Often, in my web-calls with my groups, I would be asked the question that I get asked most often. How do I find the numbers for the prospects I need to be calling?... 
by Bo Barron | Apr 5, 2018 | Commercial Real Estate, Commercial Real Estate Lessons, Commercial Real Estate Operations, Commercial Real Estate Prospecting, Commercial Real Estate Success, Manage Properties, Owners & Managers, Personal development, Productivity, Prospecting, Sales, Sales Prospecting
I am continually surprised by Commercial Real Estate brokers who lack a specialty. All top performers in CRE have a specialty. Yet, those mired in mediocrity refuse to hone in on what they can be awesome at doing. In fact, business owners of all kinds often have this... by Bo Barron | Jul 27, 2016 | Commercial Real Estate Prospecting, Prospecting, Sales, Sales Prospecting
As a coach for the Massimo Group for the last 5 years, I get this question almost more than any other. It doesn’t matter if the person asking the question is new to the business (N2B), mid-career, or a seasoned veteran. How do I improve my database? How do I... 
by Rod Santomassimo | Jun 4, 2015 | Commercial Real Estate Prospecting, Commercial Real Estate Success, Prospecting, Sales, Sales Prospecting
Last week, we held the first ever, live commercial real estate CRM debate. During “The Great CRE CRM Debate”, I had the honor of orchestrating a call with CRM heavyweights APTO, ClientLook, and REA. These are, by far, the most popular database platforms used in our... 
