by Bo Barron | Jul 27, 2016 | Commercial Real Estate Prospecting
As a coach for the Massimo Group for the last 5 years, I get this question almost more than any other. It doesn’t matter if the person asking the question is new to the business (N2B), mid-career, or a seasoned veteran. How do I improve my database? How do I...
by Rod Santomassimo | Jun 7, 2015 | Commercial Real Estate Operations, Commercial Real Estate Success
What an amazing race and fabulous finish to a thrilling Belmont Stakes this past weekend! American Pharaoh finally ended the drought of 37 years and won the 3rd and final stage of the Triple Crown. It got me wondering what the 3 key stages of commercial real estate...
by Greg Schraff | Mar 15, 2015 | Marketing
Does your CRE management firm’s website get traffic? If not, one reason may be because the search engines can’t find your web pages. Search engine optimization, or SEO, is the practice of seeding your web pages with the keywords that your prospects and customers...
by Rod Santomassimo | Feb 22, 2015 | Commercial Real Estate Prospecting
Someone in your commercial real estate database is ready to do a transaction right now. But who is it? There’s a certain degree of predictability to the leasing business, since landlord and tenant relationships have fixed lengths. As long as you have access to the...
by Greg Schraff | Feb 19, 2015 | Marketing
As a CRE brokerage owner you are an expert in your field. You also know that blogging is an important and powerful medium by which you can express and communicate your CRE management expertise. But you aren’t an online marketing consultant, nor do you want to be one,...
